Section B Revision

Unit G322 – Useful Links – AS Media Studies (Section A and B)

Going into the Exam with contemporary case study material

Section B: Film Industry

Film Industry – 

Key Terms and an Overview of Key areas to address 

is your low budget film an example of a Platform release, whereby the film is only available to view in a few cities, OR is it a Circuit release that uses the Multiplex’s available across the Globe (Globalisation) – This is also an example of a blanket release. This is a useful term if you get a question about the targeting of regional/national/international audiences (6) OR a question about the importance of DM.

Does your case study conform to the recognition of Film Institutions to create a sense ofViral Marketing so the exposure of the film meets the needs of a Prosumer driven film consumer? Do they use UCC (User Created Content) to target their audiences?

The image below gives you a clearer view of some key terms YOU SHOULD know and apply if you get a Media Ownership related Question: